Overview: Cafe Du Provence is a brand concept inspired by the timeless charm of French cafés. The coffee captures the essence of rich flavor and gourmet indulgence, evoking the warmth and authenticity of France’s classic dining culture. The overall mood is classic, warm, and original.
The Challenge: To craft a visual identity that reflects the soul of French café culture—elegant yet approachable, rich yet refined.
The Goal: To design a cohesive, inviting brand experience that communicates sophistication, comfort, and timeless flavor.
My Approach: I developed warm, classic brand visuals centered around clean typography and subtle vintage tones. The process included designing a simple yet elegant logo, premium packaging, and cohesive brand assets that balance tradition with modern appeal.
The Result: The final concept radiates warmth and refinement through balanced design, rich hues, and minimalist details. Cafe Du Provence embodies the art of savoring the moment—a perfect blend of design, elegance, and French-inspired comfort.